When initial contact has been made with a prospect or potential client, it is critical to keep an ongoing communication with them maintaining rapport and brand awareness otherwise the process needs to start again and is potentially quite costly. Timing is everything so our contact nurturing service keeps touch points happening throughout a period of time to stop warm leads going cold and positioning you in the right place at the right time.
Depending on your solution, your potential clients and where they are in their buying cycle is how often and to what level contact must be made. Tailoring this level is very important as too much will have a negative effect and not enough is wasted efforts and money.
We can remove the burden of keeping this level of contact by maintaining these relationships with prospects on your behalf. Moreover, by helping you to ‘farm’ existing accounts we can sometimes uncover additional revenue opportunities.